5 Tips To Boost Your Revenues Today......
At CourseTrends, we believe your web site needs to generate revenue. Sure it can build brand awareness, provide information and look pretty but at the end of the day, it needs to make you money.
Implement our proven 5-step revenue generation system on your website today.
- Step 1 - Search Engine Optimization. Can customers find your web site? Go to www.google.com or www.yahoo.com - the two most popular search engines - type in the name of your club. Does your actual web site appear in the top five rankings?
- Step 2 - eClub. Does your web site have an eClub? An eClub is simply a separate section of your web site designated for registered customers to access specials, news, events, and promotions that they can print and redeem at the club. It builds affinity and loyalty.
- Use promotions to drive people to register. Use your eClub as a yield management tool to sell off-peak tee times, promote merchandise sales and holiday offers.
- Step 3 - Sales Leads. Does your website generate membership, banquet, and golf outing sales leads? What would another 100 leads do for your business this year?
- Configure professional auto responders and dramatically reduce your sales cycle by immediately responding to prospects with all the information they need to make a decision.
- Step 4 - Online Pro Shop. Sell gift cards, golf vouchers, tournament entry fees, event deposits, annual memberships, merchandise, and gift packages on your website. You can easily generate an additional $5,000 a year in online sales.
- 75% of online shoppers will do their research online and then buy in the physical store. So make sure you're not losing the sale before it begins.
- Step 5 - Tee Times. Even if you don't have an electronic tee sheet, use a simple tee time request form via email. 24x7x365 availability is a great service for your customers. If 500 people request tee times, you now have 500 more customers you can email market to.
- Better yet, use an Online Booking Engine and allow for direct online tee times. You don't need to have an electronic tee sheet either. A Booking Engine provides a number of advantages to both you and your customer.
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- Saves you time...no more need to reply to email requests.
- Tee times reserved with a valid email address...grows your database.
- Tee times reserved with a credit card...reduces cancellations.
- Better customer experience...golfers can book any time, day or night.
Call us today to schedule your Golf Marketing Review - 877.231.0060
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